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Según un estudio liderado por Wayra, las colaboraciones entre grandes corporaciones y startups ha crecido exponencialmente gracias a iniciativas de más de 150 empresas de Latam. Javier Martín.- En el siglo XXI se ha desarrollado mucha terminología inédita. Lo que ha hecho que abramos la mente a nuevas ideas y conceptos que, pese a conocerlos de antemano, no sabíamos llamarlos de ningún otro modo. Es decir, que no alcanzábamos a entender completamente su significado. Esto es exactamente lo que ha pasado con planteamientos como el de la innovación abierta. Un propósito de nuevo cuño con el cual se pretende aunar el mundo empresa convencional con nuevos profesionales modernos o startups. Al igual que nos contaba Miguel Arias, director global de Telefónica Open Future_ en una reciente entrevista (puedes volver a leerla aquí), la innovación abierta ha supuesto un nicho de mercado muy aprovechable para grandes empresas y multinacionales para poder desarrollar…
